SpiceCRM: The european CRM alternative for Salesforce
The enterprise CRM with the familiar Salesforce Lightning experience. Reduce your license costs by up to 75% and rely on a solution “Made in the EU”.
Trusted by leading companies
CONTROL
Why SpiceCRM is the smart alternative to Salesforce
In a world of growing dependencies, SpiceCRM offers the best of both worlds: the familiar efficiency of modern CRM interfaces combined with the values of a European IT strategy.
Digital sovereignty
Maintain full control over your software infrastructure. No more unilateral license changes or vendor lock-ins.
Complete data sovereignty
You decide where your data is stored — whether in the highly secure Google Cloud in Frankfurt or in your own data center. 100% GDPR-compliant.
Strategic independence
An open-source-based architecture that adapts flexibly to your business goals instead of forcing your processes into a rigid cloud platform.
Compliance & certification
ISO 9001:2015 certified for the highest quality standards in development and operations. A transparent foundation that enables innovation.
SOFTWARE
The Salesforce alternative your users already love
SpiceCRM uses the Salesforce Lightning Design System as its interface. Minimal change effort — with full functional depth for marketing, sales, and service.
Sales automation
Pipeline management, forecasting, opportunity-to-contract workflows, and quoting — all in one platform.
Marketing automation
Targeting, prospecting, and lead nurturing with integrated campaign tools for seamless lead management.
Service management
Ticket system, SLA tracking, and automated workflows for first-class customer support.
User Experience
Familiar Salesforce Lightning interface for seamless work across desktop, tablet, and mobile.
Automation
Powerful automation tools with optional integration of your preferred AI platform – Mistral, Claude, Gemini, or OpenAI.
Data Integration
Efficient system integration via open data APIs – ready-made connectors for Office 365, Google Workspace, SAP, and more.
Industry Solutions with SpiceCRM
Where SpiceCRM already has your industry specific solution
SpiceCRM is at home in multiple industries—with tailored solutions and large-scale reference implementations. For you, this means that much of what your industry needs is already built into the platform. We implement it seamlessly to fit your processes.
Manufacturing
Industrial sales with deep SAP Integration
In industrial sales, trust depends on whether quotes, orders, and service work together seamlessly. That’s why SpiceCRM supports you every step of the way: from the initial sales activity through opportunities and the pipeline to the order—and beyond, through service, complaints, and warranty cases. Deep SAP integration ensures that CRM and ERP speak the same language.
Sales & Activities
Opportunities & Pipeline
Quotation & Order Flow
Service, Complaints & Warranty
Deep SAP Integration
International manufacturer of chimney and ventilation solutions, active in 18 countries – approximately 600 users in the public cloud.
Telecommunications
All customer-facing telco processes
Millions of customers, thousands of transactions a day—this is where the CRM must serve as the steady backbone of operations. SpiceCRM supports these operations: from business and residential sales to prepaid and postpaid management, contract activation, and number portability, all the way to the backend for self-service apps and web shops. And when a customer calls, the call center runs on the same platform—one system, one view.
Business & Residential Sales
Prepaid/Postpaid Management
Contract Activation
Subscriber Inventory & MNP
Self-Service & Webshop Backend
Omnichannel Call Center
Billing Integration
Leading telecommunications provider in Central and Eastern Europe – approximately 2,000 users, several million customers, on-premise, integrated with billing and SAP, among others.
Healthcare
Patient journey & donor management
A doctor’s appointment should inspire confidence—not start with a hold in the phone queue. SpiceCRM for Healthcare digitally supports the patient journey: from online appointment booking with automatic reminders, through patient and referring physician management, to integration with hospital IT via HL7. The donor management aspects of transfusion medicine are also specifically mapped—from the donation appointment to long-term donor care.
Patient & Referrer Management
Appointment Booking & Reminders
Pre-visit Questionnaires
Donor Management
HL7 Interface
SpiceCRM’s proprietary healthcare extension—in use in hospital and blood donation settings, among others.
Tourism
Destination marketing & booking
Guests make quick decisions—when they inquire, they expect a response, not a hold queue. SpiceCRM keeps track of everything from initial interest to booking: inquiries and bookings, campaigns and marketing automation, newsletters—all GDPR-compliant for both B2B and B2C customers. This transforms many individual touchpoints into a seamless guest relationship.
Inquiry & Booking Management
Campaigns
Marketing Automation
Newsletter
GDPR-compliant data management
Booking system integration
Tourism region with centralized destination marketing – approximately 500 users in the public cloud, integrated with booking systems (booking.com, Amadeus, Feratel) and marketing tools, among others.
You come from a different industry and are looking for an affordable, adaptable and future-proof software platform? Simply bring your industry expertise — and together, we’ll make sure that SpiceCRM becomes the foundation for a CRM system that fits your processes.
SERVICE
Your partner for SpiceCRM implementation and expansion
With experience from more than 800 CRM projects under our belt, we support you at every step of your CRM system lifecycle.
Discovery
Requirements analysis, demo, proof of concept, and cost estimate.
Analysis & concept
Process assessment, target definition, project plan, and cost estimate.
Implementation
Technical setup, data migration, automations, integrations, and testing.
Onboarding & rollout
Training, go-live-support, feedback, and optimization.
Support & ensuring success
Ongoing support, continuous improvements, and change communication.
800+ CRM projects since 2006
STARTER PROGRAM
Ready to take your customer relationships to the next level?
SpiceCRM offers a complete CRM platform with a clear and consistent licensing model — without complex package structures or hidden extra costs.
Simple and transparent licensing model
Ideal for anyone who wants maximum control and personal responsibility — with professional support in the background.
- All CRM functions included
- No add-ons or hidden extra costs
- Unified platform for sales, marketing, and service
- Available as cloud or on-premise installation
Secure, robust implementation
Projektgröße zur Orientierung
| Size | Description | Duration |
|---|---|---|
| Small | Quick start with clear requirements | 2–6 weeks |
| Medium | Integration into existing systems | 6–20 weeks |
| Large | Complex CRM architectures | from 20 weeks |
The process is deliberately designed to deliver initial results quickly — without a lengthy transformation project — so your organisation can get started with SpiceCRM in a short timeframe.
COMPARISON
Goodbye, Salesforce!
With SpiceCRM, you get your costs under control and regain control — without sacrificing comfort or performance.
| Criterion | SpiceCRM | Salesforce |
|---|---|---|
| User Experience | Lightning UX | Lightning UX |
| Hosting | Cloud or On-Premise | Cloud only |
| Price per user / month | €39 | €0 to €550 |
| Scope of features | One edition, all features included | Many editions, tiered feature scope |
| Source code access | Full access | No access |
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REFERENCES
Proven by market leaders
SpiceCRM is not an experiment, but a highly scalable and robust platform for growth-oriented organizations.
A1 Telekom
Subscription management at enterprise scale
Management of 12 million subscriptions in a highly available on-premise environment — with seamless integration into existing systems.
ÖAMTC
Service management for millions of members
Service management for more than 3 million members with deep SAP integration and automated processes for the highest service quality.
Schiedel
International multi-country rollout
International rollout in 18 countries for efficient sales processes — standardized yet flexible for local requirements.
RESULTS
We work together to help you achieve your goals.
Instead of making generic promises, we will define specific KPIs with you at the start of the project. Typical KPI targets that customers want to achieve with SpiceCRM and our support include:
License costs
Previous Salesforce solution
0%
New CRM solution
0%
Close rate
+20%
through optimized processes
Renewal of existing contracts
+10%
through optimized processes
Average resolution time per support ticket
75%
through the reduction of routine and administrative tasks
CONTACT
Have questions?
Contact us.
We will get in touch with you promptly.
FAQ
Interested in learning more?
SpiceCRM uses the same Lightning Design System as Salesforce, so the interface feels immediately familiar to your team. The key difference: SpiceCRM offers all features — sales, service, and marketing automation — in a single plan for €39 per user/month. There is no complex licensing model with tiered editions. In addition, thanks to the open-source core, you retain full control over your source code and your data.
We guide you through a proven 5-step process:
- Consulting & evaluation — requirements analysis, demo, proof of concept, and cost estimate.
- Analysis & concept — process assessment, target definition, project plan, and fixed-price proposal.
- Implementation — technical setup, data migration, automations, integrations, and testing.
- Onboarding & rollout — training, intensive support, and feedback optimization.
- Support & ensuring success — ongoing support, continuous improvements, and change communication.
Thanks to the familiar Lightning interface, the change effort for your users is minimal.
Yes. We securely and systematically migrate your data from Salesforce or any other CRM system. Whether contacts, accounts, opportunities, service tickets, or custom objects — the migration is planned, executed, and validated by our team. Alternatively, we support you with self-service import using professional guidance.
You have full choice: either use our managed cloud on Google Cloud Platform hosted in Frankfurt, Germany, or run SpiceCRM on-premise in your own data center. Both options are 100% GDPR-compliant.
SpiceCRM follows an “API first” approach and can be seamlessly integrated into your existing IT landscape. Standard integrations are available for SAP, Microsoft 365, Google Workspace among others. In addition, the open REST API enables connectivity to virtually any system — whether ERP, marketing tools, or industry-specific applications.